SEO for Keywords

Keyword in title

This is one of the most central places to have a keyword because what is written in the <title> tag shows in search results as page title. The title tag must be small (6 or 7 words at most) and the the keyword must be close to the starting.

Density of Keywords

An alternate important factor you have to check. 3-7 % for  keywords is best, 1-2 for minor. Keyword density of over 10% is doubtful and looks more like keyword stuffing, than a clean written text.

Keywords in Anchor Text

Also very significant, particularly for the anchor text of inbound links, as if you have the keyword in your anchor text in a link from another site, this is regarded as receiving a vote from this site not only about your site in common, but regarding the keyword in particular.

Keywords in headings H1 and H2

Another important thing where keywords matter a lot. But be careful that your page has actual text about the particular keyword.

Keyword in start of document

Matter a lot; though not as much as anchor text, the title or headings. but, do have in mind that the starting of a document does not necessarily mean the first paragraph – for instance if you use tables, the 1st paragraph of text might be in the 2nd half of the table.

Using Synonyms

Optimize your synonyms of the target keywords, in accumulation to the main keywords. This is fine for sites in English, for which search engines are intelligent enough to use synonyms as well, when ranking sites but for many other languages synonyms are not taken into account, when scheming rankings and relevancy.